[Ip-health] MD Anderson Sues Billionaire Over Using the Word “Moonshot” – The Cancer Letter Publications

Jamie Love james.love at keionline.org
Fri Nov 18 14:35:02 PST 2016


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Patrick Soon-Shiong ​ and
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MD Anderson Cancer Center fight over "Moonshot" trademarks.
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Jamie​


http://cancerletter.com/articles/20161118_2/

MD Anderson Sues Billionaire Over Using the Word “Moonshot”

By Paul Goldberg

Earlier this year, billionaire
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Patrick Soon-Shiong created considerable confusion by launching a cancer
“moonshot” program at the same time that President Barack Obama announced
an initiative that went by pretty much the same name.

On Jan. 11, a day before Obama announced his program during the State of
the Union Address, Soon-Shiong, in a draft press release, claimed that the
White House, NIH, FDA and pharmaceutical companies have united to launch
the “Cancer MoonShot 2020,” an immunotherapy clinical trials program that
Soon-Shiong had designed.

This prompted NIH Director Francis Collins to delineate the White House
moonshot from Soon-Shiong’s (The Cancer Letter, Jan. 15).

Now, here is a detail that wasn’t publicly known at the time:

Within weeks of January’s lunar collision, Soon-Shiong’s corporations
applied for trademark protection for three entities involved in his
moonshot: Cancer Moonshot 2020, Cancer Moonshot 2020 Foundation, and Cancer
Moonshot Network News.

Last month,
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MD Anderson Cancer Center applied for trademark protection for its own
moonshot program and filed an opposition to potential issuance of
trademarks to Soon-Shiong, and—in a related move—sued Soon-Shiong and three
of his corporate entities.

The suit by the UT System Board of Regents was filed in the U.S. District …



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